Hilton Rumor: A New Way to Use Points and It’s Actually Pretty Good

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OK my Million Mile Secret agents, apparently Hilton is asking folks who have their credit cards how excited they’d be if they had a new option for using Hilton points.

Here’s the deal:  currently Hilton points tend to be worth about half a cent each when you use them to book Hilton hotels.  But what if you could ALSO get .5 cents each for Amazon purchases?  If Hilton follows through, these cardholders could turn Hilton points in to Amazon purchases:

The information for the Hilton Aspire card has been collected independently by Million Mile Secrets. The card details on this page have not been reviewed or provided by the card issuer.

I think there’s a very real possibility this feeler Hilton sent out becomes a reality.  I’ll explain.

Hilton Might Be Onto Something Big by Enabling You to Use Points at Amazon in Addition to Their Hotels

Turning Hilton Points Into Amazon Purchases Makes Sense for Hilton

I don’t know the specifics of Hilton’s co-brand deal with American Express.  But… typically the company that supplies the travel points (in this case, Hilton) makes a lot of money when people use their credit cards.

For instance, the Southwest Airlines CEO has talked about how profitable the Southwest credit cards are for the airline on their earnings calls to investors.  So it makes sense that Hilton wants to make more money from their credit cards by encouraging you to use the Hilton cards more often.

I think this move could benefit Hilton in multiple ways:

  • people with a Hilton credit card AND a cash back credit card will now have a reason to use the Hilton card more often
  • Hilton cardholders who aren’t in love with collecting Hilton points as much as they thought would use their credit cards more often because they have another easy way to liquidate their points
  • when customers use their Hilton points at Amazon, they’re not using them for free stays at Hilton, making more rooms available for sale
  • some people might feel they’re getting a better deal by saving money at Amazon, yet they still like their Hilton perks.  So instead of using Hilton points to book award rooms, they use their Hilton credit cards for more paid Hilton stays to earn more Hilton points to save more money at Amazon.  It’s a profitable circle for Hilton.

A Hilton Credit Card Versus Cash Back Credit Card Example

Plenty of people have a cash back credit card like the outstanding Capital One® Savor® Cash Rewards Credit Card.  They use it for 2% cash back at grocery stores.  Well, now you might consider using your Hilton Honors American Express Ascend Card to earn 6X Hilton points per $1 on purchases at US supermarkets instead.


  • $1,000 at grocery stores with Savor yields $20.
  • $1,000 at US supermarkets with Hilton Ascend yields 6,000 Hilton points which is worth ~$30 towards a Hilton award booking.  But if this Amazon thing happens, it’s $30 guaranteed at Amazon.

Me?  I’m probably taking $20 unrestricted cash versus ~$30 restricted to Hilton.  But $30 at Amazon OR Hilton?  Now I’d have to think about it.

Hilton Credit Card Comparison

I imagine you’re reading this because you’re a fan of Hilton.  The fastest way to Hilton award stays is by earning a welcome bonus.  You’re allowed to have one of each of the Hilton American Express cards.

A quick rundown:

  • Hilton Honors Ascend offers 125,000 Hilton points after spending $2,000 on purchases in the first 3 months of opening your account. Complimentary Gold elite status.  And you get 10 complimentary visits to Priority Pass airport lounges each year for your fill of free food, coffee, adult beverages, WiFi, and more.
  • Hilton Honors American Express Business card has the same Priority Pass benefit and a strong welcome bonus too, plus it grants you Gold elite status.
  • Hilton Honors American Express has no annual fee.  I actually make money on this card.  Because with it you get access to AMEX Offers (discounts that appear in your online account).  For instance, just the other day I saved $50 at Sunglass Hut just by using this credit card.  Other discounts I’ve had were at restaurants, flights, etc.  All the Hilton American Express cards have this feature.

For rates and fees of the Hilton Amex Card, please click here.

Hat tip: onemileatatime.com

Million Mile Secrets features a team of points and miles experts who have traveled to over 80 countries and have used 60+ credit cards responsibly to accumulate loyalty points and travel the world on the cheap! The Million Mile Secrets team has been featured on The Points Guy, TIME, Yahoo Finance and many other leading points & miles media outlets.

Editorial Note: We're the Million Mile Secrets team. And we're proud of our content, opinions and analysis, and of our reader's comments. These haven’t been reviewed, approved or endorsed by any of the airlines, hotels, or credit card issuers which we often write about. And that’s just how we like it! :)

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